BRAND ACTIVATION MOBILE MANICURE EVENTS

We recently partnered with Sally Hansen, a leading (and awesome!) nail care brand, to help them launch a new press on nail to the public. Our manicurists boarded a custom mobile spa truck and made stops around New York City introducing people to this new Sally Hansen product. It was a lot of fun! People loved getting on the bus, loved getting a complimentary service and really loved Sally Hansen’s new press on nail—which is quick to apply and looks fabulous on. There are over 20 new nail designs to select from and within minutes you can have a new set of nails. 

Product demonstrations are one of the events that make me most proud. These are important moments for a brand and getting a new product out there in the right way is critical. It means a lot that a brand entrusts us to help them do it. And we really play an important role from providing the service, to creating a positive experience, to educating consumers on the product.  Our ability to do that is all because of our amazing team that is experienced and talented, and also really nice. So all in all, it was great event with Sally Hansen, and we were honored as always to be part of it.

AFFORDABLE EMPLOYEE WELLNESS IDEAS

Numerous studies show that job stress is far and away the major source of stress for American adults.

Employee Wellness Events can help alleviate stress in the workspace.

• We all need a break! During a demanding workweek, a 10-minute break to unwind and recharge can seem impossible, especially when you need it most. It is simple to access physical, mental, and emotional wellness right at your office with corporate chair massages.

• Create an amazing atmosphere. Employees spend a lot of time with their co-workers. The more they enjoy it, the happier the workplace will be. A Wellness Event could be a great opportunity and atmosphere for employees to come together and a great productivity booster for the entire office.

• There is always something for everyone! Everyone can be pampered with different services, including Chair Massages, Mini-Facials, Manicures, Pedicures as well as Hair Styling and Make-Up demonstrations. Even a 5-minute hand massage works wonders.

• Event packages can reduce your overall expenses.

WINTER SKIN CARE: LOVE THY FACE

“Love your face” is what my sisters and I would say to each other when buying skincare products, especially in the cold, dry, winter months.  The cold-dry air takes away a thin layer of oil that traps moisture in the skin.  So, here are some simple tips we put together to keep your skin healthy and happy during the frosty  months.

1.  Moisturize, moisturize…. and then MOISTURIZE.  Up your daily routine for all over moisturizing.

2.  Hydrate, hydrate, hydrate.  Without proper H20, skin turns dry, tight, and flakey, making it less resident and more prone to wrinkling.  It is recommended that you consume 8 glasses of water a day.  Remember, your skin is the largest organ of the human body.  

3.  Take lukewarm showers/baths and reduce your soaking time.  Hot showers and baths will strip your skin’s moisture.  

4.  Use gentle skin cleansers and avoid harsh scrubs.  Moisturizing post bath while  the skin is still damp will maximize absorption into your skin.

5.  Avoid harsh face peels, scrubs, masks, and astringents that are alcohol based.  Gentler skin products do less damage and won’t dry out your skin the way harsh products do.

6.  Remember your sun block!  During cold months, people are more prone to windburn.  Windburn is, ironically caused by the SUN.  Apply sun block daily; this should be part of your skin care routine year-round.

7.  Dress appropriately for the winter with thick scarves and hats.  Wear comfortable, loose fitting garments made of breathable cotton fabric.  Avoid harsh wools or polyesters directly on your skin that can cause chaffing of the skin.  

8.  Mind your hands.  The skin on your hands is thinner than other parts of the body and has less oil glands, making your hands more susceptible to winter drying.  So, not only should you wear gloves, but you should have hand lotion with you at all times.

9.  Remember to exercise. Exercise has a lot of benefits including reducing stress, which causes eczema flare-ups.  Exercise is not only good for stress relief, but is obviously good for the body. Working out comes in various forms including yoga, ice skating, or running.  Everyone’s routine is different; it is important to keep strong and have fun at the same time.

10. Get spa treatments.  Seriously—this may be a shameless plug but it is important to PRIMP!  Getting a manicure, massage, or facial keeps the body vibrant and promotes wellness all year round, especially when we are trying to fight the winter blues.

EVENT PLANNING TIPS

Successful events do not happen with luck.  A memorable professional event, whether its an employee appreciation day, a product launch party, or a VIP celebration, always begins with a sound plan.  PrimpEvents creates events that make our clients look like super stars, and we have gathered a lot of good tips over the years to make any event a delightful success.  Follow these basic event planning pointers and you'll be on your way to hosting the most-talked about event of the season!

1. Know your audience and why you are bringing them together.  Putting some thought in to who exactly you are inviting and what you hope to accomplish will help you define the scope of the event.  With the big picture in place many of the details including venue and types of entertainment will be easier to tackle.

2.  If money only grew on trees managing the budget would be the easy part.  But since budget is a reality for any business, be realistic and do you homework.  Make a list of the services you'll need and call around.  Request online quotes.  Talk to the vendors and make sure every dollar counts.  If your guests have everything they need and you meet the budget, your event will be a success.

3.  Details matter, so stay organized and use checklists.  Imagine an event that's going perfectly - the lighting is impeccable, the signature cocktail is a hit, the guests are all smiling and happy - until you realize that no one arranged transportation for the keynote speaker from the hotel to your party.  Keep good notes and make sure to check them twice.

4.  Enjoy the party!  You've worked hard to show your guests a good time and your attitude is contagious.  You can catch up on sleep after the event, but for now be the Host or Hostess with the Mostest and have a great time.